HIAWATHA, KS (April 12, 2018) - AgJunction, Inc. (TSX: AJX), a global leader in advanced guidance and autosteering, today announced the opening of the HandsFreeFarm.com online store to bring low-cost, simple-to-use precision agriculture solutions direct to all farmers. To launch the online store, AgJunction introduced RANGER™, precision farming made simple with an easy-to-install and use guidance system for under a thousand dollars.
“The launch of our Hands-Free Farm™ online store is an exciting milestone for AgJunction as we continue to expand our vision to bring hands-free farming to every farmer,” said Dave Vaughn, AgJunction president and chief executive officer. “Critical to our vision is the need to change both the method of getting product to the farmer and the level of complexity in installation and use of precision ag equipment.”
With the introduction of HandsFreeFarm.com, a new online buying experience has been created to sell direct to all American farmers. Customers will find the easy-to-use products, affordable prices, simple purchasing, and always accessible support that they desire, but have never had, for precision agriculture solutions.
Hands-free farming represents the precision guidance, positioning, autosteering and machine control that is the foundation of any precision agriculture solution. Until now, products for hands-free farming have been sold almost universally through dealers who are best suited to support the expensive purchasing decisions, complex installation, and extensive training required for the current offerings in the market. The cost, complexity, and cumbersome purchasing process limits the reach of hands-free farming to only the largest farms despite evidence that every farmer can benefit.
“We are committed to bringing the benefits of precision ag to all farmers.” Vaughn continued, “The HandsFreeFarm.com store is a key step in providing all farmers easy to use, low cost solutions they can easily purchase and install themselves without having to leave the farm.”
RANGER™, an easy to use, complete GPS guidance solution priced at only $995, is the first product in the HandsFreeFarm.com online store. RANGER™ is ready to use right out of the box, with everything included, installs in minutes and is so simple to use customers can start farming with precision right away. The intuitive, patented steering guide shows visual cues in advance affording farmers the time to focus on farming instead of staring at a map. The system provides the essential accuracy for spraying, spreading, tilling and planting crops like soybeans and supports both straight line and free-form contours useful for terraces and irregular fields. RANGER™ provides farmers the flexibility to leave the field and return precisely where they left off and gives the option to share GPS location data with implements and yield monitors.
Farming is a legacy to be cherished and, hopefully, passed on to the next generation. The HandsFreeFarm.com online store has been created to increase access to precision agriculture to ensure that every farmer can prosper through the benefits of hands-free farming.
AgJunction, Inc. is a global leader of advanced guidance and autosteering solutions for precision agriculture applications. Its technologies are critical components in over 30 of the world’s leading precision Ag manufacturers and solution providers and it holds over 130 fundamental steering and machine control patents. AgJunction markets its solutions under leading brand names including Novariant, Outback Guidance® and Satloc® and is committed to advance its vision by bringing affordable hands-free farming to every farm, regardless of terrain or size. AgJunction is headquartered in Hiawatha, Kansas, with facilities in Silicon Valley, Arizona, Canada, and Australia, and is listed on the Toronto Stock Exchange (TSX) under the symbol “AJX.” For more information, please go to www.agjunction.com.
Reader Advisory and Note Regarding Forward Looking Information
This press release contains forward-looking information and forward-looking statements (collectively, "forward-looking information") within the meaning of applicable securities laws and is based on the expectations, estimates and projections of management of AgJunction as of the date of this news release, unless otherwise stated. The use of any of the words "expect," "anticipate," "may," "will," "should," "believe," "intends" and similar expressions are intended to identify forward-looking information. In respect of the forward-looking information, AgJunction has provided such information in reliance on certain assumptions that it believes are reasonable at this time. Readers should not place undue reliance on such forward-looking information contained in this press release since forward-looking information addresses future events and conditions, such information by its very nature involves inherent risks and uncertainties. Actual results could differ materially from those currently anticipated due to a number of factors and risks. This press release is for informational purposes only and does not constitute an offer to sell or a solicitation to buy any security which may be referenced herein.